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Asset Vue Highlights Value of ITAM for Data Center Colocation Facilities

Apr 29, 2014 |
2 min Read
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IT Asset Management (ITAM) Company Identifies Top Drivers for Colo ITAM Adoption

Industry research shows that nearly 1 in 4 data centers in North America are outsourced – managed and maintained at offsite colocation facilities. But the increasing popularity of these colocation data center facilities comes at a cost to both customers and the IT professionals operating the data centers. That cost is the inability to sufficiently track and manage IT assets due to the lack of strong data center asset management processes and technologies. Asset Vue , a provider of RFID based asset management and data center management solutions, has identified significant reasons for data center colocation facilities to adopt IT asset management (ITAM) solutions for the data center. The trends the company has identified also indicate a rapidly closing window for data center colocation facilities to gain a competitive advantage by implementing ITAM.

“As the colocation industry grows and matures, clients expectations are growing too. ” said John Consoli, Executive Vice President for Asset Vue . “Our colocation partners see the value in providing a differentiated service based on the value they provide their IT customers – and that increasingly includes a ITAM solution like Asset Vue .”

Top Three Drivers for DCAM in the Data Center Colocation Facility

  1. IT customer expectations. IT customers increasingly expect that the data center colocation facilities they select will be able to account for their off-premises data center assets using the latest technology.
  2. Early adopter differentiation. Data center colocation facilities that quickly adopt new DCAM solutions will be able to differentiate themselves and the services they offer IT customers.
  3. Potential new revenue stream. At the outset, IT customers may be willing to pay a premium for the addition of ITAM services provided by the data center colocation facilities they employ.

Consoli warns that these individual drivers or trends are likely to collide and create a new DCAM imperative. “Eventually, IT customer expectations will be that any data center colocation facility they choose must have a ITAM solution in place and they will not expect to be charged extra for it,” said Consoli.

Want to learn more?

  • Watch a webinar recording about how to avoid a data center treasure hunt by using ITAM solutions at: http://bit.ly/OizLD9
  • Watch a complimentary Data Center Asset Management interview with IT veteran Rich Werner as he discusses DCIM, DCAM, and RFID at http://bit.ly/1eeqx2A
  • Watch an explainer video of how the Asset Vue DCAM system can help your data center: http://bit.ly/18JlXFf

About Asset Vue

Asset Vue , LLC is a Bristol, PA-based provider of RFID based asset management and data center management solutions. The company offers technology designed to solve the kinds of regular challenges faced by “data center people” in their daily roles and their strategic responsibilities that is not found in other tools. The passive-RFID solution represents the culmination of living and working through the daily challenges faced by data center management and leadership across the industry. The company’s executive leadership and product development staff bring vast, direct experience from the world of data center operations, where they have worked with some of the world’s most complex and most high-profile data center operations. For additional information, please visit www.assetvue.com


Sean Cotter is President of Asset Vue, bringing 27 years of experience in IT leadership, business development, and entrepreneurship. He leads the company’s strategic direction and team, helping organizations simplify inventory management through RFID and barcode technology, automated data capture, and asset lifecycle tracking.

Sean’s expertise spans RFID and automatic identification technologies, process optimization, data center infrastructure management, and environmental monitoring. Before Asset Vue, he founded and grew an outsourced IT business and later served as Director of IT and CIO at the DVL Group. He has also taught Operations Management as an Adjunct Professor at West Chester University and holds a master’s degree in business from Saint Joseph’s University’s Haub School of Business.

His writing draws on this operational and technology experience to explore practical approaches to asset visibility, inventory accuracy, and more efficient IT asset management.

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